ChoColaTe DiamonDs™
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CHOCOLATE & VANILLA™
2000-2004
Le Vian launched Chocolate Diamonds® in 2000. Collections featured pavé set Chocolate Diamonds® in Vanilla Gold® with Vanilla Diamonds®. Collections focused on wide bands. The period also introduced clusters, hearts and flowers, including the first iconic Chocolate Flower ring that became a darling on the red carpet
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The Launch
2000
Le Vian on The Red Carpet
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Chocolate Solitaires
2007
The Gladiators
2009
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CHOCOLATE & STRAWBERRy™
2005-2009
The craving for Chocolate Diamonds® intensified during the period of 2005-2009 which saw the registration of Chocolate Diamonds®. Le Vian developed Strawberry Gold®, a proprietary softer tone pink gold to better complement Chocolate Diamonds®. Chocolate Solitaires, the first Gladiator® and the first Le Vian Chocolate Timepieces were launched.
Strawberry Gold®
2005
Registration
2008
Chocolate Timepieces
2009
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Chocolate Weddings
2012
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GLADIATOR® EVOLuTION
2010-2014
The period from 2010 to 2014 saw the evolution of the Gladiator® including the Gladiator® Weave, Swirls, Loop and Super Gladiators with bolder, larger styles. Le Vian also added a sweet touch to its iconic Buckle design.
Gladiator Evolution
2011
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Chocolate Ombré
2016
Chocolate Layer Cake
2018
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CHOCOLATE & NuDE™
2014-2019
This period which spans 2014 to today, ushered in new signature collections and styles, many patented designs, like Chocolate Ombré® featuring the Le Vian Bolo Bracelet. Tiara rings followed the latest Royal Wedding. Chocolate Layer Cake™ and Chocolate Soufflé™, the latest confection by the Le Vian Chocolatier®, were introduced.
Chocolate Soufflé
2019
ChoColaTe DiamonDs™
CHOCOLATE & VANILLA™
2000-2004
Le Vian launched Chocolate Diamonds® in 2000. Collections featured pavé set Chocolate Diamonds® in Vanilla Gold® with Vanilla Diamonds®. Collections focused on wide bands. The period also introduced clusters, hearts and flowers, including the first iconic Chocolate Flower ring that became a darling on the red carpet

The Launch

2000

Le Vian on The Red Carpet


CHOCOLATE & STRAWBERRy™
2005-2009
The craving for Chocolate Diamonds® intensified during the period of 2005-2009 which saw the registration of Chocolate Diamonds®. Le Vian developed Strawberry Gold®, a proprietary softer tone pink gold to better complement Chocolate Diamonds®. Chocolate Solitaires, the first Gladiator® and the first Le Vian Chocolate Timepieces were launched.

Strawberry Gold®

2005

Chocolate Solitaires

2007

Registration

2008

The Gladiators

2009

Chocolate Timepieces

2009
GLADIATOR® EVOLuTION
2010-2014
The period from 2010 to
2014 saw the evolution of the
Gladiator® including the Gladiator® Weave, Swirls, Loop
and Super Gladiators with bolder, larger styles. Le Vian also
added a sweet touch to its iconic Buckle design.

Gladiator Evolution

2011

Chocolate Weddings

2012


CHOCOLATE & NuDE™
2014-2019
This period which spans 2014 to today, ushered in new signature collections and styles, many patented designs, like Chocolate Ombré® featuring the Le Vian Bolo Bracelet. Tiara rings followed the latest Royal Wedding. Chocolate Layer Cake™ and Chocolate Soufflé™, the latest confection by the Le Vian Chocolatier®, were introduced.
Chocolate Ombré

2016

Chocolate Layer Cake

2018

Chocolate Soufflé

2019



What it takes to be a Chocolate Diamond®?
Not every brown diamond qualifies for the stringent standards that Le Vian sets for Chocolate Diamonds. So what sets Chocolate Diamonds apart? Le Vian arms its trained diamond buyers with a list of criteria used to source only the best brown diamonds, including considerations such as color, clarity, size, and cut. The strength of color is one of the most important factors in determining the value of a natural color diamond. Chocolate Diamonds must have a certain hue, tone and saturation, rating between C4 and C7 on Argyle’s color scale. Brown diamonds within that range are the richer, deeper champagne colors, and correspond to the fancy dark browns on the Gemological Institute of America’s color chart. The richer the color saturation and the darker the tone of color of the natural brown diamond, the more rare that diamond is considered. Chocolate Diamonds must have a clarity of SI or higher — Slightly Included means it’s “eye clean,” so that inclusions aren’t visible to the naked eye. Note that fewer than 5% of the diamonds from the Argyle mine meet these standards. Stones larger than 20 points (1/5 carat) are the top 5% of those, and Chocolate Diamonds of one carat or larger are 1 in 10,000 — almost impossible to find. Of course, once the Chocolate Diamonds® are sourced from the mine, they are then cut to Le Vian’s exacting standards.








Quality of Le Vian Chocolate Diamonds®
We branded our brown diamonds because Le Vian believes in its standards for finding and selecting rare, high quality natural brown diamonds sets it apart from other sources for brown diamond jewelry. In order to distinguish itself, Le Vian has coined the term Chocolate Diamonds® to indicate a select and exacting standard for natural fancy color brown diamonds that it uses in its innovative and unique jewelry. Le Vian® obtained a registered trademark of Chocolate Diamonds®, so consumers would be assured that these branded diamonds are of the highest quality, meeting specific standards of what it takes to be a Chocolate Diamond®. Currently, Le Vian holds the registered trademark for Chocolate Diamonds in countries around the world, spanning the Americas, the European Union, China, and the Middle East.
Innovative Designs with Le Vian Chocolate Diamonds®
All of Le Vian’s Chocolate Diamonds are Unique, Affordable, and Fashionable. Here’s why. The color results from a combination of three different elements — hue, tone, and saturation — and there are millions of combinations of these elements that create each diamond’s look. So, when you get a one-carat Chocolate Diamond®, all the many possible variations make each diamond unique. This is of course true of all natural-color diamonds, and it’s the reason they are so valued. People are looking for something different, something no other collector can get no matter how much they’re willing to pay.
Be Unique, Be Amazing
Today, women find themselves in a world of mass production, where there are thousands of the same dress and other apparel sold across the country. Trying to stand out from the crowd and achieve a sense of individuality becomes a challenge when you’re fighting the tide of mass consumerism. That’s why Chocolate Diamonds® — and Le Vian’s original designs — appeal to women who want to have something as unique as they are.
For many years, women were limited to certain styles of jewelry and even those styles were not within their means. Today women want something unique, something different, more fashion forward. And that is where Le Vian’s unique, innovative designs combined with rare Chocolate Diamonds meets that demand.




